SKECHERS is a multinational American lifestyle shoe brand founded in 1992 in Manhattan beach

Skechers is a billion-dollar global leader in the lifestyle footwear industry and a high-performance footwear brand, SKECHERS USA, Inc. designs, develops and markets more than 3,000 styles for men, women and children. SKECHERS’ success stems from its employees, high-quality, varied product offering, diversified domestic and international distribution channels, and targeted multi-channel marketing.

SKECHERS has recently launched the apparel collection, and through licensing agreements it also offers branded bags, socks, shoe care and additional merchandise.

Target Audience:

• Males, females & kids.

• Teenagers, Adult and elderly people, those who seeks sports or sportive look.

• Skechers categories are Life style & performance.